There has been much commentary of late concerning the changes and updates to how Google determines it’s search results and how it ranks pages that ultimately appear in those results. We’ve heard new terms being applied to these algorithm updates, such as Farmer, Panda even a Penguin. The seo environment has changed, what does it all mean though, for your websites and online business?
Firstly, actually understanding what the term ‘algorithm’ means, will help us a little to understand what’s going on.’Algorithm’ means:- a set of rules for solving a problem in a finite number of steps, as for finding the greatest common divisor. With that in mind, we can perhaps see why these changes are taking place. Read More →